Resource Center
To Travel or Not To Travel: Americans Grapple With State Restrictions
By Isabel Sperry
Millions of Americans have been planning end-of-summer trips to get away. According to AAA, booking trends reveal that Americans are currently making travel arrangements, though cautiously and more la...
8 Audiences to Activate This Holiday Season
These past few months, Cuebiq has worked tirelessly to bring you the tools you need to make smart decisions about how and when to engage with your consumers during this unusual time. As you prepare for the holiday season, we are here to help. While consumers’ purchasing behaviors may change this year, their preferences — both longstanding and recently discovered — can be seen in the real-world actions they take.
The Power of Merging Location and TV Data
When you think about location data, you might not immediately think about sports. However, when you merge...
How Marketing Teams Unlock The Value Of Location Data
When marketers analyze data, one segment that draws attention is location data. But there are times when the analysis...
2019 Digital Out-Of-Home (DOOH) Case Studies
IAB’s 2019 research estimates a $10 billion out-of-home U.S. advertising market across 3.3 million out-of-home display screens. More than...
What It’s Like to Be Head of Engineering at Cuebiq: A Q&A With Marco Funaro
This past summer, we had the chance to interview Cuebiq’s Head of Engineering, Marco Funaro. Having been...
Targetspot Partners with Cuebiq to Measure Digital Audio Effectiveness
Targetspot, the world’s leading digital audio solutions platform, today announced its new partnership with Cuebiq, the leading location intelligence and measurement company, to bring new offline attribution capabilities to digital audio.
Cuebiq And The Adventures of Clara
Want to know more about offline intelligence? Learn how to enrich your marketing stack today with the industry's only location data driven comic book! Read it now...
‘New Offline Attribution Capabilities to Digital Audio’ Arrive
Digital audio solutions platform Targetspot has officially removed the curtain on a new partnership with location intelligence and measurement company Cuebiq — a pact designed to bring new offline attribution capabilities to digital audio.
Do Super Bowl Ads Drive Store Visits?
Super Bowl ads can be memorable, go viral, win awards — and for some, are more important than...
Cuebiq Names Chris Falkner Head of TV
Former NBCUniversal executive to lead company’s new initiative New York, NY (October 18, 2018) – Leading location intelligence and consumer insights company, Cuebiq, today announced the hire of Chris Falkner as Vice President of the company’s television initiatives. As the definition of TV continues to expand, and users have even more...
Starbucks unveils holiday cups; last year’s versions drove big traffic gains
It’s holiday time again at Starbucks. The coffee giant unveiled its 2019 holiday cups, which will be available in stores...
How to Measure TV Advertising With Real-World Consumer Actions
Despite the fact that ad loads are increasing, TV viewership is gradually shrinking. Given this reality, it’s...
From Conga Lines to Cross-Departmental Collaboration: Cuebiq Retreat 2k18 in the Bahamas
A five-day trip to the Bahamas... for work? It sounds too good to be true, right? Well,...
Starbucks traffic doubled after the launch of holiday cups, data shows
What's in the cup is most important, but what's on the cup might be a traffic driver as well. Starbucks Corp. SBUX, +1.54% has unveiled its holiday cups for 2019, with designs like candy cane ribbon and green "merry stripes."
Working in Cuebiq’s Milan Office: A Q&A With Ivan Parenti
For our third employee spotlight from our trip to Milan, we’re featuring Cuebiq’s own Head of Product...
Costco expected to ‘remain a share gainer’ as sales jump 8%
Costco's sales rose 7% year over year to $46.45 billion in its fiscal fourth quarter, which ended Sept. 1....
Why Attribution Remains the ‘Wild, Wild West’ for Retailers
With the rise of online retail and an explosion of new paths to purchase, consumers now average six or...
4 Top Secrets for Succeeding in Product at a Tech Startup
Are you interested in what makes a successful product manager at a tech startup? From creating sound...
We are delighted to announce that Cuebiq has been selected as a @CynopsisMedia #AdTech Awards #finalist in the Outstanding Utilization of #Data category! https://t.co/rMirtTQfzt https://t.co/642b1qs1P8
Are you struggling to plan ahead for the #holiday season when so much is uncertain? Check out this #infographic with some of our top audience #segments that you can activate in your #holidayplanning. https://t.co/qc1Fu0m8tQ
Now that @amazon #PrimeDay is over, you may be wondering how traditional #retailers can compete with this #ecommerce behemoth in the future. Find out in our recent blog. https://t.co/oADaVPIgDC