Audience Targeting

Sharpen your marketing strategies and reduce ad waste. Cuebiq Audiences enable you to target more effective segments based on consumer behaviors in the offline world.

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Cuebiq Audiences make media targeting easy for you, providing you with pre-built and custom audience segments available to activate in any DSP or DMP of your choosing, or with Cuebiq directly.

What are Cuebiq Audiences? Well, our audience segments are based on offline consumer behaviors and visitation trends — basically, where people spend time in the physical world.

Using the largest database of accurate, precise, and future-proofed location data in the United States, you can easily activate these insights for better audience targeting for your campaigns.

Enrich Your Customer Profiles With Offline Intelligence & Loyalty Insights

Add offline behaviors to your customer profile to better understand how your brand fits into the buying journey.
Be more efficient with your ad dollars and increase customer lifetime value by targeting loyalists to drive repeat visits.
Use predictive insights like churn to understand competitive performance and identify which audience segments are more likely to churn.

Built for Performance

We provide a variety of premium audience segments that align with your target consumer and are tailored to meet your campaign goals:
Geo-Behavioral Audiences
Target movie goers, gym lovers, apparel shoppers, and more based on offline behaviors and purchase intent.
Branded Audiences
Activate Starbucks fans, Macy's shoppers, and others visiting specific brick-and-mortar brand locations.
Seasonal Audiences
Direct ad impressions to consumers around seasonal events and holidays such as Mother's Day or back-to-school season.
Loyalty Audiences
Identify loyal customers that show consistent visitation patterns by discovering how often they return to their favorite locations.
Predictive Audiences
Anticipate churn and identify at-risk audiences that your brand can activate to win market share in your competitive set.

How Cuebiq Audiences Work

Activate Offline Behaviors for Any Customer Profile
Choose Your Sample Customer Profile
Sample Location:
New York
Your Ideal Customer Profile Contains:
Fast-Casual Goers
In-Market Auto Intenders
Brand Switchers
Back-To-School Shoppers
Brand Loyalists
Fast-Casual Goers
Branded Audiences
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Does your target customer love new concept restaurants? Target consumers who match your customer profile and love to visit fast-casual brands such as Sweetgreen, Chipotle, CAVA, and more! Learn More

In-Market Auto Intenders
Geo-Behavioral Audiences
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Are you looking to target consumers in-market for a new car? Reach consumers with your messaging who have recently visited a dealership location. Learn More

Brand Switchers
Predictive Audiences
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Do you want to increase your market share? Acquire new customers from competitors by targeting consumers who have shown a decrease in loyalty against your competitive set. Learn More

Back-To-School Shoppers
Seasonal Audiences
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Do you want to target back-to-school shoppers? Put your brand front and center throughout back-to-school season as consumers head to the store for school supplies! Learn More

Brand Loyalists
Loyalty Audiences
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Do you want to increase customer retention? Target brand loyalists with brand offers to increase loyalty and drive repeat visits to store. Learn More

Learn more about how we can help your brand.