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Blog > Analytics

What Is Consumer Compatibility and Why Is It Important for Your Brand?

In an age of personalized subscription boxes and customizable AR experiences, consumers are increasingly expecting a shopping experience hyper-tailored to…

Blog > Attribution

Location Intelligence: The Universal Metric for Campaign Measurement

Are you wondering whether your media campaigns are generating real-world results? If not, here’s why you should be. Offline data…

Blog > Analytics

As the retail world continues to push toward an omnichannel future, substantial change is being driven by…

Blog > TV

3 Ways TV Advertisers Need to Change Their Measurement Outlook

What do marketers really want from a TV attribution solution, and how does that compare to what...

Blog > Attribution

Breaking Up Is Hard to Do: Disconnecting Media from Measurement in the Mobile Location Space

I remember when I was a kid, I loved Lucky Charms cereal, along with Franken Berry, Cap'n Crunch... the...

Whitepaper > Study

Connecting the Dots: Television Attribution for a Multitouch Customer Journey

Amid the realities of ad fraud, walled gardens, and privacy legislation, campaign measurement partners are tasked with providing scale...

Whitepaper > Study

Leveraging Key Events for Mother’s Day Planning

To stay ahead of the retail advertising game, you're going to need a strong vertical strategy and well thought-out...

Blog > Analytics

What Is Consumer Compatibility and Why Is It Important for Your Brand?

In an age of personalized subscription boxes and customizable AR experiences, consumers are increasingly expecting a shopping...

Blog > Attribution

Location Intelligence: The Universal Metric for Campaign Measurement

Are you wondering whether your media campaigns are generating real-world results? If not, here’s why you should...

Whitepaper > Study

Winning At Retail: Driving Footfall in an Omnichannel World

77% of Retailers Know That Footfall Measurement Helps Drive Revenue Growth As the retail world continues to push...

Blog > TV

The Power of Merging Location and TV Data

When you think about location data, you might not immediately think about sports. However, when you merge...

Fostering Employee Innovation at a 150-Year-Old Company

February 13, 2019 | By Harvard Business

Executive Summary With more than 100,000 employees and 150 years of history, Bayer can’t structure its...

Blog > Culture

What It’s Like to Be Head of Engineering at Cuebiq: A Q&A With Marco Funaro

This past summer, we had the chance to interview Cuebiq’s Head of Engineering, Marco Funaro. Having been...

Blog > Privacy

Privacy: What to Keep in Mind as You Build Your Data Stack

Originally posted by IAB on 1/22 here. The recently released IAB guide “Defining the Data...

Blog > TV

Do Super Bowl Ads Drive Store Visits?

Super Bowl ads can be memorable, go viral, win awards — and for some, are more important than...

Blog > Attribution

How to Measure TV Advertising With Real-World Consumer Actions

Despite the fact that ad loads are increasing, TV viewership is gradually shrinking. Given this reality, it’s...

Blog > Culture

From Conga Lines to Cross-Departmental Collaboration: Cuebiq Retreat 2k18 in the Bahamas

A five-day trip to the Bahamas... for work? It sounds too good to be true, right? Well,...


What do #marketers really want from a TV #attribution solution? Find out in our latest #TV blog! https://t.co/2tr1SSfbPa

Learn why you need to use a third-party #measurement partner that does not run #media if you want to gain reliable #attribution metrics for your campaigns. https://t.co/m0cQAZgctR

Read this @Adweek article from Cuebiq's Brad Piggott to learn how to #measure your #upfront investment with #location intelligence! https://t.co/ahALaMt901