Offline Measurement

The industry’s No. 1 media-agnostic measurement solution, providing brands with insights to prove ROI and increase ROAS

Request a Demo

How It Works

Measurement

With Cuebiq’s Measurement solution, you can understand how your marketing activations are changing consumer behavior and learn how to decrease your cost per incremental visit to increase ROAS.

Consumer Behavior

Understand if your cross-channel advertising is driving consumers to store and if so, learn how to increase visits.

Cross-Channel ROI

Measure and compare the effectiveness of your campaigns across digital, mobile, OOH, TV, and radio.

ROAS Insights

Measure incrementality of your cross-channel advertising and decrease the cost per incremental visit.

Real-Time Metrics

Leverage daily campaign insights to allocate media & targeting dollars to best-performing tactics or audience segments.

Unlock Customer Insights

Learn how much time consumers spent in store, when and how often they visited, and which stores were the most visited.

Turn Insights Into Action

Identify key customer segments for your next activation and access them at the click of a button.

We partnered with Cuebiq to help a Centro retail client measure their digital campaigns’ effectiveness in driving in-store traffic. By using the information generated from Cuebiq’s ability to pass back verified walk-in data in real time, we were able to optimize toward the tactics that had the greatest impact.

April Weeks

VP Media Strategy Operations

Centro

Success Story

Offline Measurement

Cuebiq and Centro teamed up to understand advertising performance at designated retailers in multiple DMAs as a result of the brand’s digital ad campaign.

The Solution

Campaign Performance

48%

Visit Uplift

3.69%

Visit Rate

72%

Of consumers spent 5–28 minutes in-store

Cuebiq’s post campaign analysis provided a wealth of insight. The data illuminated key metrics such as the overall lift of the campaign, which days and hours were the most effective, what other brands and stores the retailer’s customers frequent, and more. Our client was extremely impressed by the results and is looking forward to implementing Cuebiq’s benchmarks to measure future campaigns.

April Weeks

VP Media Strategy Operations

Centro

Just a Few of Our Certified Partners

Our Measurement solution is readily available through 75+ certified partners

Leveraging a different partner? Contact us; we’ll be happy to get you started.

Our Commitment to Privacy

Consent

We only process de-identified data from users who opted in to share their location.

Transparency

Our partners clearly articulate their relationship with Cuebiq in their Privacy Policy.

Control

We allow users to easily opt-out through several paths: app settings, device settings, TrustArc and the Cuebiq App.

Accountability

We are NAI members, certified by TrustArc and TAG, and Privacy Shield registered.