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Blog > Data

Fueling Innovation With Data: The Power of Platform as a Service

By Isabel Sperry

Our new white paper explains how a platform as a service such as Cuebiq Workbench is key to innovating with data, as it empowers marketers, developers, and analysts alike to build custom, data-driven solutions to fit their needs, all in a privacy-enhanced environment.

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Blog > Attribution

Footfall Attribution: A Behind-the-Scenes Look With Bruna Coppolino, Product Manager

Wondering what goes on behind the scenes with Cuebiq’s Attribution product? Then you’ll want to hear what...

Blog > analytics

Location Analytics: A Behind-the-Scenes Look With Bianca Gherardi, Technical Product Manager

This past summer, we got the opportunity to visit Cuebiq’s Milan office and interview some of our...

Blog > Attribution

Footfall Attribution for TV: How to Measure the Impact of Your Television Advertising

With its ability to boost brand awareness and deliver strong returns, TV advertising is undeniably powerful. However,...

News

Cuebiq joins The Trinity Challenge, improving global response to health emergencies

Source: Agility PR

Cuebiq announced it has been invited to join The Trinity Challenge, a coalition of partners promoting the use of data and analytics to identify, generate, and reward insights that contribute to the goal of a world better prepared for health emergencies.

Blog > QSR

How Location Intelligence Can Benefit the Entire QSR Organization

This article was written before Cuebiq deprecated our SDK, which you can learn more about in this blog....

Whitepaper > Measurement

Speed of Attribution: Measuring the Modern Consumer’s Actions

In order to help retailers close the loop and better understand the availability of attribution solutions, we’ve commissioned a...

Blog > Audiences

Audiences for TV: Advanced Audiences Are Not Just for Advanced TV

You may think that advanced audiences only apply to advanced TV — but in fact, you can...

Press

Tremor Video DSP and Cuebiq Exclusively Partner for Industry’s First Geo-Behavioral Targeting on Connected TV

MullenLowe Mediahub is First Agency to Utilize Breakthrough OTT Targeting for Its Clients New York, NY -- May 22, 2018 -- Tremor Video DSP, the leading programmatic video platform, and Cuebiq, a leading location intelligence and measurement company, today announced their exclusive partnership to deliver the industry’s first geo-behavioral...

Blog > Audiences

Leverage Last-Minute Shoppers to Drive Incremental Sales

With the US economy humming, growing at its fastest rate in over a decade while unemployment nears 20-year lows,...

Blog > Data

How to Determine the Quality of Location Data: 4 Key Metrics to Consider

You probably already know how important it is to back up your marketing decisions with data. But...

Blog > Auto

How to Apply Location Intelligence Across the Auto Organization

This article was written before Cuebiq deprecated our SDK, which you can learn more about in

Blog > Retail

How Location Intelligence Can Enhance the Retail Organization at Every Level

This article was written before Cuebiq deprecated our SDK, which you can learn more about in this blog....

Press

Cuebiq Raises $27 Million In Growth Capital

New strategic investment will support growth, product innovation and advancement of data privacy initiatives NEW YORK (BUSINESS WIRE), May 18, 2018 Cuebiq, a leader in offline location intelligence, today announced that is has secured $27 million in Series B financing co-led by Goldman Sachs Principal Strategic Investments (PSI), Nasdaq Ventures,...

Blog > Attribution

Linear vs. Advanced TV: The Current State of Television Advertising

The terms linear and advanced TV are thrown around a lot these days, and you may be...

Blog > Audiences

3 Audience Activation Pro Tips for the Holiday Season

Identifying your target audience during the holidays is a crucial step toward achieving your marketing goals. In...

Blog > Audiences

4 Audiences You Can’t Afford to Miss out on This Holiday Season

When it comes to marketing during the holiday season, timing is everything. You can’t afford to miss...

Press

Speedway, Costco, Thorntons Headline GasBuddy’s Quarterly Footfall Traffic Study

GasBuddy’s Q1 2018 foot traffic report for fuel and convenience brands finds competitive pricing and expanded store offerings set retailers apart BOSTON (PRWEB) MAY 03, 2018 GasBuddy, the only smartphone app connecting drivers with their Perfect Pit Stop, and Cuebiq, the leading location intelligence and measurement company released today their...

Blog > Audiences

Brand Loyalty: The Secret to Targeting Holiday Shoppers

With every brand vying for consumers’ attention during the holiday season, it can be hard to stand...