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Blog > Data

How To Spur COVID-19 Testing and Vaccination With Location Data

By Isabel Sperry

It’s that time of year again: flu season. As you may have read, it’s more important than ever that consumers receive flu shots this year, to avoid being double impacted by the flu and COVID-19. ...

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Scientists in lab
Featured Resource

8 Audiences to Activate This Holiday Season

These past few months, Cuebiq has worked tirelessly to bring you the tools you need to make smart decisions about how and when to engage with your consumers during this unusual time. As you prepare for the holiday season, we are here to help. While consumers’ purchasing behaviors may change this year, their preferences — both longstanding and recently discovered — can be seen in the real-world actions they take.

Blog > Cuebiq

From Conga Lines to Cross-Departmental Collaboration: Cuebiq Retreat 2k18 in the Bahamas

A five-day trip to the Bahamas... for work? It sounds too good to be true, right? Well,...

News

Kochava and Cuebiq Partner to Measure the Impact of OOH Advertising in Driving App Downloads

Source: Digital Signage Connection

Today, brands can better understand the effectiveness of out-of-home (OOH) or digital out-of-home (DOOH) in driving app downloads than ever before.

Blog > Cuebiq

Working in Cuebiq’s Milan Office: A Q&A With Ivan Parenti

For our third employee spotlight from our trip to Milan, we’re featuring Cuebiq’s own Head of Product...

Press

Cuebiq Names Chris Falkner Head of TV

Former NBCUniversal executive to lead company’s new initiative New York, NY (October 18, 2018) – Leading location intelligence and consumer insights company, Cuebiq, today announced the hire of Chris Falkner as Vice President of the company’s television initiatives. As the definition of TV continues to expand, and users have even more...

News

Kochava and Cuebiq partner to help advertisers tie app installs to OOH ads

Source: Mobile Marketing Magazine

Kochava, which provides real-time data solutions for mobile and connected devices, has announced a partnership with consumer insights and...

Featured Resource

Cuebiq And The Adventures of Clara

Want to know more about offline intelligence? Learn how to enrich your marketing stack today with the industry's only location data driven comic book! Read it now...

Blog > Attribution

Footfall Attribution: A Behind-the-Scenes Look With Bruna Coppolino, Product Manager

Wondering what goes on behind the scenes with Cuebiq’s Attribution product? Then you’ll want to hear what...

News

OOH Data Partnership Finds New Ways To Connect Online, Offline Campaigns

Source: MediaPost

Kochava, which provides real-time data for mobile and connected devices, has announced a partnership with consumer insights and measurement company Cuebiq to improve attribution for out-of-home advertising.

Blog > analytics

Location Analytics: A Behind-the-Scenes Look With Bianca Gherardi, Technical Product Manager

This past summer, we got the opportunity to visit Cuebiq’s Milan office and interview some of our...

News

Kochava and Cuebiq Partner to Measure the Impact of OOH Advertising in Driving App Downloads

Source: Yahoo Finance

Today, brands can better understand the effectiveness of out-of-home (OOH) or digital out-of-home (DOOH) in driving app downloads than ever before.

News

The Privacy Advocate That Brought You The CCPA Has A New, Tougher Proposal For The 2020 Ballot

Source: AdExchanger

Alastair Mactaggart, the man behind the California Consumer Protection Act, has a second act. Disturbed by the intensity with which ad industry and tech lobbying groups “explicitly prioritized weakening the CCPA,” as Mactaggart put it in an open letter posted to his website, he’s spearheading a new ballot measure...

Blog > Attribution

Footfall Attribution for TV: How to Measure the Impact of Your Television Advertising

With its ability to boost brand awareness and deliver strong returns, TV advertising is undeniably powerful. However,...

News

Cuebiq’s Data for Good Program Provides UNICEF with High-Precision Human Mobility Data for Real-Time Response to Humanitarian

Source: Bloomberg

Cuebiq, a leader in offline location intelligence and consumer insights, today announced a partnership with United Nations International Children’s Fund (UNICEF).

Blog > QSR

How Location Intelligence Can Benefit the Entire QSR Organization

When it comes to location intelligence, the quick-service restaurant industry stands to benefit in many ways. Nowadays,...

News

Privacy: Forget the Bare Minimum and Think Much Bigger

Source: MarTech Series

EU and U.S regulators have cast their watchful eyes on data privacy. Perhaps the biggest show of might against...

Blog > Audiences

Audiences for TV: Advanced Audiences Are Not Just for Advanced TV

You may think that advanced audiences only apply to advanced TV — but in fact, you can...

Press

Cuebiq Launches Clara, an AI-Driven Platform, to Map, Target and Measure the Offline Consumer Journey

Powered by the largest database of anonymous and accurate location data in the United States, Clara provides marketers with analytics, audience and attribution capabilities in one intelligence platform New York, NY (September 26, 2018) – Cuebiq, a leader in offline location intelligence and consumer insights, today announced the launch of...