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Blog > Data

How To Spur COVID-19 Testing and Vaccination With Location Data

By Isabel Sperry

It’s that time of year again: flu season. As you may have read, it’s more important than ever that consumers receive flu shots this year, to avoid being double impacted by the flu and COVID-19. ...

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Scientists in lab
Featured Resource

8 Audiences to Activate This Holiday Season

These past few months, Cuebiq has worked tirelessly to bring you the tools you need to make smart decisions about how and when to engage with your consumers during this unusual time. As you prepare for the holiday season, we are here to help. While consumers’ purchasing behaviors may change this year, their preferences — both longstanding and recently discovered — can be seen in the real-world actions they take.

Blog > Location Data

QSR Marketers Consider Location Data “A Must-Have” According to 451 Research

A day in the life of a QSR marketer is a bit different from that of a...

Press

UK population movement drops by 98%

New online tool from Oxford researchers uses mobile phone data to help tackle COVID-19 Oxford, United Kingdom (April 15, 2020) – Data from mobile phones is being used to understand and predict the impact of the UK’s COVID-19 social distancing measures on population movements nationwide, thanks to a...

News

Cellphone Location Data Shows More Than 15M American Users Gathering at Pre-Pandemic Levels

Source: Pop Culture

The social distancing habits built by millions of Americans since mid-March might be breaking, according to a new analysis of cellphone location data.

Blog > OOH

OOH Advertising Is on the Rise: Increase Your ROI With Offline Measurement

With the explosion in growth of new media, it’s more important than ever that advertisers be able...

Blog > Audiences

4 Customer Segments You Need to Know About Now

When segmenting customers, it’s important to base your segments on the real-world behaviors of your target audience....

Featured Resource

Cuebiq And The Adventures of Clara

Want to know more about offline intelligence? Learn how to enrich your marketing stack today with the industry's only location data driven comic book! Read it now...

Blog > Audiences

3 Ways to Activate Incrementality in Your Marketing Strategy

If you’ve been following along with our blog lately, you’ve seen us tout the many benefits of...

News

Analysis: Data from 15M phones shows some Americans are gathering at pre-pandemic levels

Source: NBC News NOW

According to an NBC News analysis of cellphone location data provided by the analytics and marketing company Cuebiq, people...

Whitepaper > Audiences

2019 Holiday Audience Targeting Guide

Elevate Your Media Campaigns With Cuebiq Audiences   Download our Holiday Audience Targeting Guide to learn: Holiday recommendations to...

News

Analysis: Data from 15M phones shows some Americans are gathering at pre-pandemic levels

Source: NBC News

According to an NBC News analysis of cellphone location data provided by the analytics and marketing company Cuebiq

Blog > Attribution

Marketers Are Becoming Location Data Experts According to 451 Research

You heard it here first: Marketers are now location data experts. Don’t just take our word for...

Whitepaper > Measurement

The New Metrics That Matter for Brick-and-Mortar Retailers

Without knowing or having the ability to understand what is actually driving consumers to the store, retail marketers are...

News

Can location data capture how well the Covid-19 response is working? A joint effort aims to find out

Source: STAT News

In response to the Covid-19 pandemic, tech giants have chipped in on a panoply of efforts to shore up...

Blog > Attribution

Offline Measurement: The Solution to Your Marketing Problems This Year

As I sat down to write this blog about marketing in 2020, I reflected on 2019 and...

News

South West region is emerging from lockdown more quickly than rest of UK while Londoners are most likely to still be staying home, traffic data reveals

Source: Daily Mail

The south west region is emerging from lockdown more quickly than the rest of the UK while Londoners are most likely to still stay home, new figures have revealed.

Blog > Attribution

How to Skyrocket Your Return on Ad Spend

As a marketer, you’re most likely on the eternal quest to increase your return on ad spend....

Press

Cuebiq Provides Free Mobility and Store Visitation Insights to Businesses Navigating New Market Uncertainty

Updated daily, such insights will help monitor business performance and inform national and local ad strategies New York, (March 23, 2020) – In light of the current market volatility resulting from the COVID-19 pandemic, Cuebiq, a leader in offline location intelligence and consumer insights, today announced the release of...