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Blog > Analytics/Insights

To Travel or Not To Travel: Americans Grapple With State Restrictions

By Isabel Sperry

Millions of Americans have been planning end-of-summer trips to get away. According to AAA, booking trends reveal that Americans are currently making travel arrangements, though cautiously and more la...

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traveler with map
Featured Resource

8 Audiences to Activate This Holiday Season

These past few months, Cuebiq has worked tirelessly to bring you the tools you need to make smart decisions about how and when to engage with your consumers during this unusual time. As you prepare for the holiday season, we are here to help. While consumers’ purchasing behaviors may change this year, their preferences — both longstanding and recently discovered — can be seen in the real-world actions they take.

Blog > Audiences

3 Ways to Activate Incrementality in Your Marketing Strategy

If you’ve been following along with our blog lately, you’ve seen us tout the many benefits of...

Press

Cuebiq Provides Free Mobility and Store Visitation Insights to Businesses Navigating New Market Uncertainty

Updated daily, such insights will help monitor business performance and inform national and local ad strategies New York, (March 23, 2020) – In light of the current market volatility resulting from the COVID-19 pandemic, Cuebiq, a leader in offline location intelligence and consumer insights, today announced the release of...

News

Cellphone Location Data Shows More Than 15M American Users Gathering at Pre-Pandemic Levels

Source: Pop Culture

The social distancing habits built by millions of Americans since mid-March might be breaking, according to a new analysis of cellphone location data.

Blog > Attribution

Marketers Are Becoming Location Data Experts According to 451 Research

You heard it here first: Marketers are now location data experts. Don’t just take our word for...

Blog > Attribution

Offline Measurement: The Solution to Your Marketing Problems This Year

As I sat down to write this blog about marketing in 2020, I reflected on 2019 and...

Featured Resource

Cuebiq And The Adventures of Clara

Want to know more about offline intelligence? Learn how to enrich your marketing stack today with the industry's only location data driven comic book! Read it now...

Blog > Attribution

How to Skyrocket Your Return on Ad Spend

As a marketer, you’re most likely on the eternal quest to increase your return on ad spend....

News

Analysis: Data from 15M phones shows some Americans are gathering at pre-pandemic levels

Source: NBC News NOW

According to an NBC News analysis of cellphone location data provided by the analytics and marketing company Cuebiq, people...

Whitepaper > Audiences

2019 Holiday Audience Targeting Guide

Elevate Your Media Campaigns With Cuebiq Audiences   Download our Holiday Audience Targeting Guide to learn: Holiday recommendations to...

News

Analysis: Data from 15M phones shows some Americans are gathering at pre-pandemic levels

Source: NBC News

According to an NBC News analysis of cellphone location data provided by the analytics and marketing company Cuebiq

Blog > Attribution

Why You Need Incrementality at the Granular Level

If you’re familiar with the location data space, you know how crucial offline measurement can be when...

Whitepaper > Measurement

The New Metrics That Matter for Brick-and-Mortar Retailers

Without knowing or having the ability to understand what is actually driving consumers to the store, retail marketers are...

News

Can location data capture how well the Covid-19 response is working? A joint effort aims to find out

Source: STAT News

In response to the Covid-19 pandemic, tech giants have chipped in on a panoply of efforts to shore up...

Blog > Location Data

5 MarTech Predictions for the New Year

2019 was a year of abundant growth and innovation in the MarTech industry, and we are confident...

News

South West region is emerging from lockdown more quickly than rest of UK while Londoners are most likely to still be staying home, traffic data reveals

Source: Daily Mail

The south west region is emerging from lockdown more quickly than the rest of the UK while Londoners are most likely to still stay home, new figures have revealed.

Blog > Events

The Future of Technology: The Industry’s Hottest Trends at CES 2020

The start of a new year means something exciting for those of us in tech: CES 2020...

Press

Targetspot Partners with Cuebiq to Measure Digital Audio Effectiveness

Partnership will bring offline attribution capabilities to digital audio, allowing advertisers to measure a campaign’s role in driving consumers to brick-and-mortar locations New York, NY (November 6, 2019) – Targetspot, the world’s leading digital audio solutions platform, today announced its new partnership with Cuebiq, the leading location intelligence and measurement...