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3 Audience Activation Pro Tips for the Holiday Season
By Cuebiq Marketing Team
Identifying your target audience during the holidays is a crucial step toward achieving your marketing goals. In order to take full advantage of the lucrative holiday season, you must always be one st...
Looking Ahead: Q&A with Cuebiq’s Antonio Tomarchio
Originally posted by LiveRamp on 12/08 here. As 2020 draws to a close, we’re looking to the year ahead,...
Digital Remedy and Cuebiq Partner To Provide OTT Attribution For The Retail World
Mobility intelligence company provides clients with a full understanding of the consumer journey and directly connects CTV ad impressions to lift in foot traffic to physical store locations NEW YORK, NY (October 26, 2021) – (PRNewswire) – In today's fragmented media landscape, attribution is an...
How Cuebiq Mobility Insights Can Help Your Business
Want to understand how Mobility Insights can help your business during and after the...
How To Spur COVID-19 Testing and Vaccination With Location Data
It’s that time of year again: flu season. As you may have read, it’s more important than...
Privacy and Accountability: Why We Created a Sensitive Points of Interest Policy
Offline intelligence can be incredibly powerful. At Cuebiq, we’ve seen firsthand how our mobility data insights can...
What Does the Arrival of Approximate Location Mean for Granular Ad Targeting?
Cuebiq's Chief Product Officer Francesco Guglielmino weighs in on "approximate location" and what it means for the location marketing industry.
The Retail Revolution: How the Pandemic Has Changed the Game
There are a few ways that brick-and-mortar has always differentiated itself—all of which are centered around maintaining...
To Travel or Not To Travel: Americans Grapple With State Restrictions
Millions of Americans have been planning end-of-summer trips to get away. According to AAA, booking trends reveal...
Cuebiq in the News: Top Press Hits of 2020
Published: 8/27/2020 The past few months have been tumultuous, to say the least. If you’ve...
Cuebiq Partners With The Ad Council and COVID Collaborative To Measure COVID-19 Vaccine Education Initiative
Johns Hopkins Bloomberg School of Public Health and Cuebiq to collaborate on data analysis Mobility intelligence company to measure effectiveness of ‘It’s Up To You’ campaigns in driving audiences exposed to Public Service Announcements (PSAs) to vaccination centers NEW YORK, NY (May 12, 2021) – Cuebiq, a...
5 Data-Quality Elements That Are Key for APIs
The best APIs are simple and clean, predictable and discoverable. But to achieve your business goals, APIs...
Data Tells All: Reopening Bars Correlates With New Coronavirus Cases
Hopes of the United States following a linear path to recovery from the coronavirus have been quashed...
Why APIs Are Essential to Developers Today
For developers, time is of the essence — and Application Programming Interfaces are major time-savers. With APIs,...
High-Impact Use Cases for Location Data in Quick Service Restaurants
57% of QSR marketers are using location data to enhance their attribution capabilities and to better understand consumer...
Is MTA Dead? The Future of Attribution
Cuebiq explores how marketers are planning for a future without cookies, what techniques and...
How to Use Mobility Insights to Prepare for Reopening
The marketing landscape has shifted in a major way since the beginning of the COVID-19 pandemic. Shelter-in-place...
How to Use Offline Intelligence to Manage Brand Health During the COVID-19 Crisis
During this uncertain time, it’s important to make use of tools designed to manage brand health through...
Real-Time Location Data Reveals Effect of Lockdown on Mobility in Italy Due to COVID-19
How has the lockdown in Italy due to COVID-19 been affecting the mobility of citizens? This is...