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Blog > Audiences

3 Audience Activation Pro Tips for the Holiday Season

By Cuebiq Marketing Team

Identifying your target audience during the holidays is a crucial step toward achieving your marketing goals. In order to take full advantage of the lucrative holiday season, you must always be one st...

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Woman shopping for holiday ornaments
Blog > Insights

To Travel or Not To Travel: Americans Grapple With State Restrictions

Millions of Americans have been planning end-of-summer trips to get away. According to AAA, booking trends reveal...

Press

Cuebiq Partners With The Ad Council and COVID Collaborative To Measure COVID-19 Vaccine Education Initiative

Johns Hopkins Bloomberg School of Public Health and Cuebiq to collaborate on data analysis Mobility intelligence company to measure effectiveness of ‘It’s Up To You’ campaigns in driving audiences exposed to Public Service Announcements (PSAs) to vaccination centers NEW YORK, NY (May 12, 2021) – Cuebiq, a...

Blog > Cuebiq

Cuebiq in the News: Top Press Hits of 2020

Published: 8/27/2020 The past few months have been tumultuous, to say the least. If you’ve...

Blog > Data

5 Data-Quality Elements That Are Key for APIs

The best APIs are simple and clean, predictable and discoverable. But to achieve your business goals, APIs...

Blog > Insights

Data Tells All: Reopening Bars Correlates With New Coronavirus Cases

Hopes of the United States following a linear path to recovery from the coronavirus have been quashed...

News

What Does the Arrival of Approximate Location Mean for Granular Ad Targeting?

Source: Street Fight

Cuebiq's Chief Product Officer Francesco Guglielmino weighs in on "approximate location" and what it means for the location marketing industry.

Blog > Data

Why APIs Are Essential to Developers Today

For developers, time is of the essence — and Application Programming Interfaces are major time-savers. With APIs,...

Blog > analytics

Is MTA Dead? The Future of Attribution

Cuebiq explores how marketers are planning for a future without cookies, what techniques and...

Blog > Insights

How to Use Mobility Insights to Prepare for Reopening

The marketing landscape has shifted in a major way since the beginning of the COVID-19 pandemic. Shelter-in-place...

Press

Cuebiq Joins The Trinity Challenge

Location intelligence company joins efforts to improve global response to health emergencies with its location-based data and consumer insights New York, NY (January 27, 2021) – Cuebiq, a leader in mobility intelligence and consumer insights, today announced it has been invited to join

Blog > Insights

How to Use Offline Intelligence to Manage Brand Health During the COVID-19 Crisis

During this uncertain time, it’s important to make use of tools designed to manage brand health through...

Blog > Data for Good

Real-Time Location Data Reveals Effect of Lockdown on Mobility in Italy Due to COVID-19

How has the lockdown in Italy due to COVID-19 been affecting the mobility of citizens? This is...

Blog > Audiences

How to Reach Audiences During the COVID-19 Crisis

Over just a few weeks, the advertising landscape as we know it has dramatically changed. The rise...

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High-Impact Use Cases for Location Data in Quick Service Restaurants

57% of QSR marketers are using location data to enhance their attribution capabilities and to better understand consumer...

Blog > Attribution

The 3 Types of Analytics You Need to Measure Attribution

It’s an interesting time to be a marketer in the world of offline attribution. Reporting that was...

Blog > Attribution

Enhance Your Advertising Strategy With Offline Measurement

As marketers, we’re constantly wondering how our brand is resonating with consumers (do...

Blog > Attribution

Partner Spotlight: Q&A With Supriya Goswami, VP of Marketing at InMobi

We got the opportunity to sit down with Supriya Goswami, VP of Marketing at InMobi, a leading technology company...

Blog > Location Data

QSR Marketers Consider Location Data “A Must-Have” According to 451 Research

A day in the life of a QSR marketer is a bit different from that of a...