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Blog > Audiences

3 Audience Activation Pro Tips for the Holiday Season

By Cuebiq Marketing Team

Identifying your target audience during the holidays is a crucial step toward achieving your marketing goals. In order to take full advantage of the lucrative holiday season, you must always be one st...

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Woman shopping for holiday ornaments
Press

Brennan Lake Joins Cuebiq as Program Director of “Data for Good”

Former director of Technology Exchange Lab to lead company’s non-profit initiative New York, NY (August 21, 2018) — Leading location intelligence and consumer insights company, Cuebiq, today announced that it has named Brennan Lake Program Director for its Data for Good initiative. Launched in 2017, through the Data for Good...

Blog > Cuebiq

How Brands Can Use Cross-Channel Advertising to Create a Better User Experience

Originally posted by AW360 on 9/18 here. In an ever-noisier media environment, brands need to make their advertising campaigns...

Blog > analytics

4 Key Takeaways for Automotive Marketers Using Location Data

Automotive marketers are constantly looking for new ways to break down some of the most frustrating barriers...

Blog > analytics

3 Ways Auto Marketers Can Drive Consumers Straight to the Dealership

Just like buying a house, buying a car is one of the most important decisions a person...

Blog > Cuebiq

The Inside Scoop on Working for a Location Intelligence Company: A Recent Grad’s Perspective

Starting your first job out of college can be very intimidating, but also exciting. Among other lessons,...

Blog > analytics

3 Ways Retailers Can Transform Their Stores to Compete With Amazon in the Digital Age

If you’re a retailer, Amazon is probably on your mind 24/7. The e-commerce giant has increasingly been...

Blog > Cuebiq

4 Tips for Tackling the Tech Startup Life as an Intern

Being an intern is often an exciting and challenging experience for a college student, especially at a...

Blog > Cuebiq

From College to Cuebiq: Meet the Summer Interns

Coming from near and far, the Cuebiq Summer Interns have had nothing short of a whirlwind of...

Press

Cuebiq and Brightline Team Up to Enhance OTT Ad Buys with Footfall Attribution

New capabilities prove ad value, optimize spending, and can influence the creation of more effective creative. New York, NY (August 8, 2018) – Cuebiq, a leader in location intelligence, and Brightline, the market standard for Advanced TV, today announced their partnership to provide media owners and advertisers with footfall attribution capabilities...

Blog > Cuebiq

From New York to Milan: What It’s Like to Work for a Global Company

Last week, I had the privilege of spending five days working from Cuebiq’s Milan...

Blog > QSR

4 Ways Location Intelligence Helps QSR Marketers

Are you a QSR marketer wondering how to incorporate location intelligence into your marketing plan? Well, then...

Blog > Cuebiq

Breakfast Meetings And Brand Marketing: My First Few Weeks at Cuebiq

As I was brought to the desk that would be mine for the next nine weeks, I...

News

Cuebiq Shuts Down its SDK to Boost Privacy

Source: Street Fight

In this episode of Location Weekly, the Location-Based Marketing Association covers Cuebiq shutting down its SDK to be more privacy-friendly.

Blog > Location Data

3 Critical Factors to Consider When Building Location-Based Programs

Did you know that 82% of marketers plan to...

Blog > Events

Cannes Lions Takeaways: Be Predictive and Purposeful

Cannes Lions, a place where all key stakeholders of the international marketing and advertising...

Blog > Attribution

It’s All About the Context: Why Brands Need Benchmarks Part II

Are you a marketer trying to gauge whether your ad campaign was successful? If so, you should...

Press

86% of Retail Marketers Are Currently Utilizing Location Data

As back-to-school season looms, the retail sector is at the forefront of using location data to understand the offline consumer journey. New York, NY (July 16, 2018) – 92% of retail marketers plan to increase their use of location data over the next two years, according to research commissioned by...

Blog > Attribution

It’s All About the Context: Why Brands Need Benchmarks

Picture this: You’re training for a half marathon and just ran an 8-minute mile, a week before...