Cuebiq
4 Top Secrets for Succeeding in Product at a Tech Startup
Are you interested in what makes a successful product manager at a tech startup? From creating sound processes to being…
A Marketer’s Guide to Attribution – Part I
Until location data came about, marketers relied on digital metrics like Viewability, CTR, Engagement, CVR (Conversion Rate), etc. to understand…
learn moreHow Cuebiq’s Attribution Dashboard Will Help Marketers Address Questions
What’s new in Cuebiq’s Attribution Dashboard and how it will help marketers address their most pressing questions. Is my advertising…
learn moreA Marketer’s Guide to Attribution – Part III
Is post campaign intelligence helpful? The short answer is, YES! Once a campaign is completed, Attribution products can tell marketers…
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Attribution
Footfall Attribution: A Behind-the-Scenes Look With Bruna Coppolino, Product Manager
Wondering what goes on behind the scenes with Cuebiq’s Attribution product? Then you’ll want to hear what Bruna Coppolino, Product…
Analytics
Location Analytics: A Behind-the-Scenes Look With Bianca Gherardi, Technical Product Manager
This past summer, we got the opportunity to visit Cuebiq’s Milan office and interview some of our brilliant Italian counterparts,…
Attribution
Footfall Attribution for TV: How to Measure the Impact of Your Television Advertising
With its ability to boost brand awareness and deliver strong returns, TV advertising is undeniably powerful. However, brands have traditionally…
Cuebiq
How Location Intelligence Can Benefit the Entire QSR Organization
When it comes to location intelligence, the quick-service restaurant industry stands to benefit in many ways. Nowadays, restaurant chains are…
Audiences
Audiences for TV: Advanced Audiences Are Not Just for Advanced TV
You may think that advanced audiences only apply to advanced TV — but in fact, you can use advanced audiences…