Attribution
Five Unexpected Applications of Offline Intelligence
Originally posted by Verizon Media on 11/18 here. Cuebiq, a leader in the offline intelligence space, and Verizon Media partnered to…
Data
Cuebiq Visit Intelligence Now Available in Amazon’s AWS Data Exchange
New partnership makes subscribing to high-quality location data a breeze. Amazon’s AWS Data Exchange is a new service that makes…
Audiences
Give Your Holiday Campaigns the Gift of Location-Based Audiences
The holiday season is upon us, and so is the end-of-year advertising push. And why not? Consumers spent nearly $998.3B…
Audiences
How to Enhance Your Customer Profile Using Offline Intelligence
If you work in marketing, you know how important it is to get your customer profile just right. It’s critical…
Attribution
Streaming Audio Meets Offline Measurement
As screenless media continues to grow, measurement must move past direct response metrics to be properly attributed. The State of…
Attribution
Attribution is King: Here’s How to Make It Reign
We know that attribution is everything. After all, if you’re not measuring the performance of your campaigns, how are you…