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Blog > Audiences

3 Audience Activation Pro Tips for the Holiday Season

By Cuebiq Marketing Team

Identifying your target audience during the holidays is a crucial step toward achieving your marketing goals. In order to take full advantage of the lucrative holiday season, you must always be one st...

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Woman shopping for holiday ornaments
Blog > Attribution

Attribution is King: Here’s How to Make It Reign

We know that attribution is everything. After all, if you’re not measuring the performance of your campaigns,...

Blog > OOH

5 Reasons You Need to Add Out-Of-Home to Your Marketing Strategy

If out-of-home is not currently part of your marketing strategy, it should be. This typically “traditional” medium...

News

Effect of COVID-19 response policies on walking behavior in US cities

Source: Nature

Nature utilized Cuebiq's anonymized mobility data to study the walking patterns of 1.62 million users in 10 metropolitan areas...

Blog > Audiences

How to Use Offline Audiences to Your Advantage

If you work in marketing, you’re probably already segmenting and targeting your audience into groups that are...

Blog > Data for Good

Data for Good: Providing Social Value Through Location Data

Cuebiq's Data for Good initiative is being continued with support from the Spectus.ai...

Blog > Security

Setting Industry Standards: An Inside Look at Cuebiq’s Security Team

As with any tech-driven company, here at Cuebiq, security and privacy are imperative to our everyday success....

Press

Cuebiq’s Data for Good Program Provides UNICEF with High-Precision Human Mobility Data for Real-Time Response to Humanitarian Needs

Data sharing partnership will support UNICEF’s efforts around epidemiology, disaster preparedness and response, and detecting demographic biases in developing regions New York, (September 10, 2019) – Cuebiq, a leader in offline location intelligence and consumer insights, today announced a partnership with United Nations International Children’s Fund (UNICEF). Through its Data...

Blog > Culture

What Working With Big Data Really Means

The process of going from a big data lake to a mature product is involved, to say the least....

Blog > Audiences

How to Ace Your Audience Targeting Strategy

Learn how to ace your media strategy in Q4! We’ve put together some quick tips to help you plan...

Blog > Culture

The Evolution of Cuebiq’s Company Culture Over the Years

When evaluating a company to join, there are many factors that come to mind. You need to...

Whitepaper > Measurement

The New Metrics That Matter for Brick-and-Mortar Retailers

Without knowing or having the ability to understand what is actually driving consumers to the store, retail marketers are...

Blog > OOH

Partner Spotlight: Q&A With Jeremy Flynn, Clear Channel Outdoor

We got the opportunity to sit down with Jeremy Flynn, Vice President of Data Products & Strategy at Clear...

Blog > Attribution

Do You Have a Blind Spot in Your Current Retail Attribution Strategy?

If you’re a retailer, you might not be accurately attributing your campaigns. With the rise of digital...

Blog > Retail

Last-Minute Shoppers and Location Data: What’s Differentiating Brick-And-Mortar This Shopping Season

As the all-important holiday season approaches once again, retailers are faced with figuring out how to deliver...

Blog > Culture

Sending Tweets and Meeting the Team: My First Few Weeks at Cuebiq

My first day as an intern at Cuebiq was just a few weeks ago on a sunny...

Press

Cuebiq Launches Market-First Solution that Independently Verifies Data Provenance, User Consent & Ensures Privacy Compliance

Cuebiq enables users, partners, and customers to perform or request third-party validation of any Cuebiq product, as well as...

Blog > Culture

Six Interview Tips to Land Your Dream Tech Job at Cuebiq in Milan

At Cuebiq, our interview process is simple. It is quick, technical, and fun. Ask any Cuebiqer why...

Blog > Attribution

How Cuebiq’s Attribution Dashboard Can Answer Your Marketing Questions

If you’re a marketer like me, whenever you launch a new ad campaign you will most likely...