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Blog > Audiences

3 Audience Activation Pro Tips for the Holiday Season

By Cuebiq Marketing Team

Identifying your target audience during the holidays is a crucial step toward achieving your marketing goals. In order to take full advantage of the lucrative holiday season, you must always be one st...

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Woman shopping for holiday ornaments
Blog > Location Data

Location Data in a Post-Pandemic World: How Back-to-School Is Challenging Us to Think Differently

For years our industry has been talking about the power and promise of location data.  Understanding the...

Blog > Attribution

Attribution Benchmarks: How To Evaluate and Upgrade Your Campaigns

Due to the COVID-19 pandemic, we saw dramatic changes to in-store visitation this past year. It was...


Cuebiq Joins AWS Accelerate Program

Cuebiq Workbench, now available in AWS Marketplace, provides customers access to high-quality, granular and privacy-safe geospatial data...

Blog > Culture

Wine Tasting and Working From Home: Coming back to Cuebiq

Since the start of the pandemic, working from home has become commonplace. My first day at Cuebiq...

Blog > Data for Good

Cuebiq’s Data for Good Program: Where We’ve Been and Where We’re Going

Cuebiq's Data for Good initiative is being continued with support from the

Blog > Attribution

Partner Spotlight: Q&A With Lewis Rothkopf, President of Martin

We got the opportunity to sit down with Lewis Rothkopf, President of Martin, a media buying platform...


Back-to-School Foot Traffic Data Indicate a Dull Holiday Season. But it’s Not So Simple

Source: TotalRetail

CEO Antonio Tomarchio spoke with TotalRetail about how foot traffic from this year's back-to-school season and the COVID-19 pandemic...

Blog > Security

Data Security: The Key To Your Brand Safety

If you’re evaluating a partner in the data space, there are many considerations. The topic of privacy...

Blog > Data

Q&A With Jon Friedman: Helping Clients Unlock the Power of Location Data

We sat down with Jon Friedman, who leads the Marketing Solutions team at Cuebiq. Learn about Jon’s...

Blog > Privacy

Consumer Privacy: Cuebiq’s Outlook on Data Sharing

This year, we find ourselves firmly in the information age where data sharing is a common and...


Digital Remedy and Cuebiq Partner To Provide OTT Attribution For The Retail World

Mobility intelligence company provides clients with a full understanding of the consumer journey and directly connects CTV ad impressions to lift in foot traffic to physical store locations NEW YORK, NY (October 26, 2021) – (PRNewswire) – In today's fragmented media landscape, attribution is an...

Blog > Attribution

It’s Time To Customize Your Measurement Solution

After a never-ending last year, it’s finally 2022 — and this new year brings a host of...

Blog > Privacy

The Inside Scoop: What IDFA Opt-In Enforcement Really Means

After almost a year of anticipation, Apple has released its latest software update, iOS 14.5, along with...

Blog > Data

Looking Ahead: Q&A with Cuebiq’s Antonio Tomarchio

Originally posted by LiveRamp on 12/08 here. As 2020 draws to a close, we’re looking to the year ahead,...

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High-Impact Use Cases for Location Data in Retail

85% of retailers want to use location data to predict customer behavior During these unpredictable times, location data...

Blog > Location Data

How Cuebiq Mobility Insights Can Help Your Business

Want to understand how Mobility Insights can help your business during and after the...

Blog > Location Data

How To Spur COVID-19 Testing and Vaccination With Location Data

It’s that time of year again: flu season. As you may have read, it’s more important than...

Blog > Privacy

Privacy and Accountability: Why We Created a Sensitive Points of Interest Policy

Offline intelligence can be incredibly powerful. At Cuebiq, we’ve seen firsthand how our mobility data insights can...