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Blog > Analytics/Insights

To Travel or Not To Travel: Americans Grapple With State Restrictions

By Isabel Sperry

Millions of Americans have been planning end-of-summer trips to get away. According to AAA, booking trends reveal that Americans are currently making travel arrangements, though cautiously and more la...

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traveler with map
Featured Resource

8 Audiences to Activate This Holiday Season

These past few months, Cuebiq has worked tirelessly to bring you the tools you need to make smart decisions about how and when to engage with your consumers during this unusual time. As you prepare for the holiday season, we are here to help. While consumers’ purchasing behaviors may change this year, their preferences — both longstanding and recently discovered — can be seen in the real-world actions they take.

Blog > Retail

How Location Intelligence Can Enhance the Retail Organization at Every Level

With the holiday season in full force, brick-and-mortar retailers are doing everything in their power to win...

Blog > Attribution

Linear vs. Advanced TV: The Current State of Television Advertising

The terms linear and advanced TV are thrown around a lot these days, and you may be...

News

Pizza Hut’s closure plans could cede foot traffic to Little Caesars

Source: Restaurant Dive

New research from Cuebiq shows that the top four U.S. pizza chains generated more than 25 million visits from...

Blog > Audiences

3 Audience Activation Pro Tips for the Holiday Season

Identifying your target audience during the holidays is a crucial step toward achieving your marketing goals. In...

News

Can we clone Marc Pritchard?

Source: Campaign US

The "conflict of interest" pie is growing. Why do we continue to enable church and state to unite and...

Featured Resource

Cuebiq And The Adventures of Clara

Want to know more about offline intelligence? Learn how to enrich your marketing stack today with the industry's only location data driven comic book! Read it now...

Blog > Audiences

4 Audiences You Can’t Afford to Miss out on This Holiday Season

When it comes to marketing during the holiday season, timing is everything. You can’t afford to miss...

News

With 6 months to go until CCPA kicks in, confusion and growing uncertainty prevail

Source: Marketing Land

Cuebiq, which also provides location analytics, offers a “Consent Management and Data Provenance (CMDP) solution,” based on blockchain. “Because...

Blog > Audiences

Brand Loyalty: The Secret to Targeting Holiday Shoppers

With every brand vying for consumers’ attention during the holiday season, it can be hard to stand...

News

Cuebiq Launches Market-First Solution that Independently Verifies Data Provenance, User Consent & Ensures Privacy Compliance

Source: MarTech Series

Offline consumer intelligence and measurement company, Cuebiq, announced the launch of its Cuebiq Consent Management and Data Provenance (CMDP)...

Blog > Cuebiq

How Brands Can Use Cross-Channel Advertising to Create a Better User Experience

Originally posted by AW360 on 9/18 here. In an ever-noisier media environment, brands need to make their advertising campaigns...

Press

Brennan Lake Joins Cuebiq as Program Director of “Data for Good”

Former director of Technology Exchange Lab to lead company’s non-profit initiative New York, NY (August 21, 2018) — Leading location intelligence and consumer insights company, Cuebiq, today announced that it has named Brennan Lake Program Director for its Data for Good initiative. Launched in 2017, through the Data for Good...

News

Ad Execs Struggle To Harmonize Disparate Targeting Data, Default To 1st-Party

Source: MediaPost

Advertisers and media buyers are using multiple, disparate sets of data to target audiences and buy digital media, but...

Blog > analytics

4 Key Takeaways for Automotive Marketers Using Location Data

Automotive marketers are constantly looking for new ways to break down some of the most frustrating barriers...

Blog > analytics

3 Ways Auto Marketers Can Drive Consumers Straight to the Dealership

Just like buying a house, buying a car is one of the most important decisions a person...

News

A Turbulent Year: The 2019 Data & AI Landscape

Source: matturck.com

It has been another intense year in the world of data, full of excitement but also complexity. As more...

Blog > Cuebiq

The Inside Scoop on Working for a Location Intelligence Company: A Recent Grad’s Perspective

Starting your first job out of college can be very intimidating, but also exciting. Among other lessons,...