Viant® is a leading people-based advertising technology company that enables ad buyers to plan, create, execute, and measure their omnichannel digital advertising investments. Its cloud-based, self-service platform Adelphic® provides the ability to execute programmatic advertising campaigns across TV, mobile, desktop, audio, digital out-of-home, and is the only DSP with IPv6 support for CTV environments. Viant’s proprietary, first-party data is linked to 115 million households, over 1 billion connected devices, and is combined with access to more than 12,000 audience attributes to enable scaled and accurate audience targeting and attribution.