Measure Campaign ROI Against Industry Benchmarks
Marketers’ demand for a more complete approach to attribution is on the rise amid growing pressure to prove ROI for cross-channel activations. Offline Attribution powered by location data has quickly become a proven solution for marketers looking to close the loop on the consumer journey.
Cuebiq’s Footfall Attribution report provides benchmarks by vertical, platform and quarter for key campaign performance and consumer engagement metrics. Download the report to access:
• Campaign performance benchmarks: Uplift, Visit Rate, and CPIV
• Consumer engagement benchmarks: Dwell time and Time of Visit
• Case studies across key channels and verticals