Resource Center
Fueling Innovation With Data: The Power of Platform as a Service
By Isabel Sperry
Our new white paper explains how a platform as a service such as Cuebiq Workbench is key to innovating with data, as it empowers marketers, developers, and analysts alike to build custom, data-driven solutions to fit their needs, all in a privacy-enhanced environment.
Cuebiq’s Data for Good Program Provides UNICEF with High-Precision Human Mobility Data for Real-Time Response to Humanitarian Needs
Data sharing partnership will support UNICEF’s efforts around epidemiology, disaster preparedness and response, and detecting demographic biases in developing regions New York, (September 10, 2019) – Cuebiq, a leader in offline location intelligence and consumer insights, today announced a partnership with United Nations International Children’s Fund (UNICEF). Through its Data...
Data Privacy Regulation in 2020: What Comes After CCPA?
Check out this interview with Shane Wiley, Cuebiq’s Chief Privacy Officer, in which he discusses the regulatory changes marketers...
The Innovation of Technology: A Review of Past Groundbreaking Product Announcements as CES Celebrates 52 Years
With the new year right around the corner, it's time to start gearing up for one of...
Establishing Best Practices for an AI-driven Ecosystem
These days, it’s all about artificial intelligence — especially when it comes to the advertising ecosystem. Yet, as...
Cuebiq Launches Market-First Solution that Independently Verifies Data Provenance, User Consent & Ensures Privacy Compliance
Cuebiq enables users, partners, and customers to perform or request third-party validation of any Cuebiq product, as well as...
Answering the Elusive Question: How to Align Sales and Marketing Teams
Originally posted by Forbes on 12/4 here. You’ve heard it a million times before:...
Cuebiq Green Team: Building Awareness of Office Recycling Habits & Creating a More Eco-Friendly Work Environment
We all remember growing up and constantly being reminded by our parents and teachers to recycle our...
Artificial Intelligence: The Fuel for Predictive Analytics
Whether it be facial recognition on your phone, that cool new VR experience, or your Alexa device,...
Cuebiq Shuts Down its SDK to Boost Privacy
In this episode of Location Weekly, the Location-Based Marketing Association covers Cuebiq shutting down its SDK to be more privacy-friendly.
Revolutionizing Campaign Measurement: Unlocking Incrementality With Offline Intelligence
"It’s great to hear this campaign has been driving consumers to stores, but can you tell...
High-Impact Use Cases for Location Data in Quick Service Restaurants
57% of QSR marketers are using location data to enhance their attribution capabilities and to better understand consumer...
Five Unexpected Applications of Offline Intelligence
Originally posted by Verizon Media on 11/18 here. Cuebiq, a leader in the offline intelligence...
Brands Saved Almost $10 For Each Incremental Store Visit in 2018 Vs. 2017
Cuebiq’s latest Footfall Attribution Benchmarks report reveals year-to-year brand uplift, visit rate, cost per incremental visit (CPIV) and dwell time metrics across brand categories and platforms New York, NY (April 24, 2019) – Brands spent an average of $13.71 to drive each incremental store visit in 2018 – approximately ten...
Cuebiq Visit Intelligence Now Available in Amazon’s AWS Data Exchange
New partnership makes subscribing to high-quality location data a breeze. Amazon’s
Give Your Holiday Campaigns the Gift of Location-Based Audiences
The holiday season is upon us, and so is the end-of-year advertising push. And why not? Consumers...
How to Enhance Your Customer Profile Using Offline Intelligence
If you work in marketing, you know how important it is to get your customer profile just...
Streaming Audio Meets Offline Measurement
As screenless media continues to grow, measurement must move past direct response metrics to be properly attributed. The State of...
Cuebiq and University of Washington Win Cynopsis Social Good Award for Their Work in Population Mobility During Hurricanes
UW THINK Lab utilized location data, through Cuebiq’s Data for Good program, for the development of a predictive population movement model that will empower hurricane-prone communities New York, NY (April 2, 2019) – Cuebiq, a leader in offline location intelligence and consumer insights, and University of Washington’s (UW) THINK Lab...
A platform as a service, or #PaaS, is the key to unlocking new uses for #mobilitydata to create truly innovative #insights. Learn how: https://t.co/EHNxUrgNvF. https://t.co/WV7Z4hYORJ
Introducing... Cuebiq Workbench! Our solution to make #innovation accessible to all. Learn more in our #video below.
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90% of data and #analytics decision makers believe it’s a priority to increase the use of #data insights in business #decisionmaking. Learn how to increase your own use of data: https://t.co/EHNxUrgNvF https://t.co/yH1EkZNGP0